5 Signs You're Losing Deals (And How to Fix Them)

You're working hard. Leads are coming in. But deals keep slipping away.

Sound familiar?

Here are the 5 biggest signs your sales process is broken — and exactly how to fix each one.

1. You Can't Remember Who You Talked to Last Week

The Problem:
Your memory is full. Between customer issues, operations, and actual sales calls, leads fall through the cracks.

Why It's Killing You:
80% of sales require 5+ follow-ups. If you can't remember who to follow up with, you're losing 4 out of 5 deals before they even start.

The Fix:
Use a visual pipeline. Every lead gets a card. Every card shows:

• When you last contacted them
• What you discussed
• What happens next

No memory required.

2. Leads Go Silent and You Don't Notice for Weeks

The Problem:
Sarah showed interest two weeks ago. You meant to follow up. You forgot. Now she bought from your competitor.

Why It's Killing You:
Speed wins. Studies show that responding within 5 minutes increases conversion by 21x. But you can't respond fast if you don't know someone's waiting.

The Fix:
Set up automatic reminders:

• 7 days after first contact → Follow up
• 14 days → Escalated reminder
• 30 days → "This lead is about to die" alert

Let the system remember for you.

3. You're Shooting Emails From the Hip

The Problem:
Every email is written from scratch. You're reinventing the wheel 10 times a day.

Why It's Killing You:
You're wasting 2-3 hours a day on emails that could be templated. That's 15 hours a week you could spend on actual selling.

The Fix:
Create 5 email templates:

1. Cold outreach
2. Follow-up #1
3. Follow-up #2
4. Meeting request
5. Proposal sent

Customize with their name and company. Send in 30 seconds.

4. Multiple People Are Contacting the Same Lead

The Problem:
You email John on Monday. Your coworker calls him on Tuesday. John is confused and annoyed.

Why It's Killing You:
Nothing says "disorganized" like double-contacting leads. You look unprofessional. Trust drops. Deal dies.

The Fix:
Assign leads to one person. Make it visible to the team. No more stepping on toes.

5. You Have No Idea Where Leads Are Getting Stuck

The Problem:
Leads enter your funnel. Some convert, most don't. You have no clue why.

Why It's Killing You:
If you can't see where deals die, you can't fix the leak. You're just hoping for the best.

The Fix:
Track every stage:

• New → Contacted (conversion rate?)
• Contacted → Negotiating (what % make it?)
• Negotiating → Won (what's your close rate?)

Find the bottleneck. Fix it. Watch deals increase.

The Pattern Here

Notice a theme? These aren't skill problems. They're system problems.

You're probably great at sales. But you're trying to manage everything in your head while also running a business.

It doesn't work.

What Actually Works

The teams closing 2x more deals aren't working harder. They have:

• One place to see all their leads
• Automatic reminders so nothing slips
• Templates for common emails
• Clear ownership (no double-contacting)
• Visibility into what's working

That's it.

No more spreadsheets. No more sticky notes. No more "I'll remember."

Ready to fix your sales process? Join the waitlist for Relix →

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Which of these 5 signs hit home for you? Let me know.